SWOT analysis stands for Strengths, Weaknesses, Opportunities, and Threats and is a simple and powerful way to analyze.
This is some links for SWOT Analysis.
http://www.smartdraw.com/specials/swotanalysis.htm?id=44876
http://en.wikipedia.org/wiki/SWOT_analysis
http://www.quickmba.com/strategy/swot/
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